For brands/sponsors
Sponsorship strategy development
- Set sponsorship objectives that are aligned with key marketing and corporate objectives
- Identify the right sponsorship opportunities
- Maximise the value of your sponsorship
Sponsorship portfolio review
- Review of your current sponsorship portfolio
- Advise on how to improve your sponsorships and maximise their value
Sponsorship activations
- Advise on potential sponsorship activations
- Look for ways to engage your target audience
- Communicate with sponsees and build your relationship with them
Sponsorship evaluation
- Create a plan to measure the value of your sponsorship
- Evaluate each sponsorship
- Advise on how to increase and maximise the value of your sponsorships
For sponsorship seekers/rights holders
Strategy development
- Define your target audience
- Identify your sponsorable assets
- Advise on potential sponsorship tiers and packages
- Identify potential sponsors
- Advise on approaching sponsors and maximising revenue from them
- Advise on building a relationship with your sponsors
List of potential sponsors development
- Identify the best options for sponsorship
- Advise on how to approach and build a relationship with them
Sponsorship proposal development
- Develop a strong sponsorship proposal template
- Create customised proposals for individual sponsors
Sponsor management
- Advise on communication with sponsors
- Increase your sponsors’ engagement
- Prepare post-event reports
- Issues management
- Re-sign the sponsors